Zoégas is a coffee product in Sweden which posted this video on August 10th called “Coffee By Women” which was directed by Alexandra Dahlström and filmed by Petrus Sjövik in Kenya.
“Lazima upandishe Sauti ili uskiike” means we must raise our voices to be heard. We at Zoegas together with artist Alicios Theluji translated and recorded the classic Swedish song into Swahili. We believe that people who work with coffee should feel good about working with coffee. We believe that people should have meaningful lives, good lives, and create a good future for the country. Through “Coffee by Women”, we encourage more women to study and work with coffee growing, taking up more space. Obviously along with boys and men. The more the better. Through our song and film, we want to show Kenya as we see it when we visit the country, even outside of the coffee plantation. Strong girls and boys who confidently look to the future. In coffee growing but also other activities. Together.
If you follow Alexandra on Instagram you can see all sorts of photos she posted during production of this video.